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Wednesday, December 30, 2009

Emkay Global Financial Services Ltd:Buy/sell/hold,growth prospects and recomendation,news and results,target price and analysis,views and outlook

Scripscan:Emkay Global Financial Services Ltd
Code: 532737

Story:With the equity market booming, the earnings growth for Emkay would get better going forward.However, there could be more rewarding plays in the sector. Emkay is a very small player with a turnover of Rs 90 crore delivered in last fiscal.Being small, Emkay could be susceptible to competitive pressures. With big players such as Kotak, Karvy and a number of banking subsidiaries having a pan-Indian presence cornering a larger share of the market, a concentrated presence may be a disadvantage. Emkay is predominantly present in few states.It plans to expand further in tamilnadu and maharasthra, besides setting up a few offices in other States as well.Online trading is the biggest growth driver in the securities broking business..This segment is expected to grow exponentially in the next few years. Most big brokerage houses already offer online trading.Emkay has entered the online trading arena some months ago.Being a latecomer, it may find it difficult to garner market share from established peers such as Kotak and ICICI, to name two.The pure convenience of having linked accounts or access to quality research calls could attract investors to these firms.Emkay is expected to post profit in the coming fiscal and at present prices one may hold on to the stock.

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